Blame it on my ADD
Now you may be wondering why I entitled this post ‘Twitter and ADD’. We swim in a literal sea of information today. In that sea, it’s difficult to separate the signal from the noise. Between Facebook, FourSquare, Twitter, Tumblr, and who knows what else, it’s difficult to keep it all straight. In an era of information overload, we are, in my humble opinion, creating a generation of non-readers. It’s the same philosophy we apply to the ‘NOW’ generation. We have become a multitasking, multiuser, multi-texting, immediate gratification society that is overdone and inundated with stuff ( yes, that’s a technical term ). Towards this end, there is an implicit feeling of being left out, therefore, we subscribe to virtually anything and everything in an effort to remain ‘social connected’. So what’s this all have to do with ADD. Well, I believe we all suffer from a bout or two of ADD from time to time. Few people now have the attention span now for more than a few lines of text, hence the success of apps like Flipboard that provide small snippets of text describing or highlighting a topic. Twitter is one of these tools.
Now that I’ve ranted, back to the topic at hand – oh yeah … microblogging. See, my ADD is kicking in already. To be candid, I didn’t know the term microblogging until this course. Sure, I’ve tweeted and ‘microblogged’ but didn’t realize that’s what I was doing. I believe Twitter has become quite successful for any number of reasons, not the least of which, however, has to do with what I was describing at the beginning of this post, it appeals to the ‘NOW’ in all of us. We want it now and we want it abbreviated and condensed into a bite size piece. This blog is rapidly turning into the antithesis of that so I’ll be … well … brief.
Twitter has and will remain, my goto microblogging resource. Their platform provides an easy and fluid way to transmit snippets of information to a large audience. While I certainly thought I knew everything there was to know about Twitter, I was wrong. I learned about Twitter Chats and analytics as they relate to generating traction for twitter feeds. These are apparently ways to create bulletin board type conversations and generate ‘buzz’ within a specific audience or target population. They can attract or distract based on the demographic your targeting. Analytics companies mentioned in this weeks lecture series included Crowdbooster, TweetReach and Buffer.
Who To ‘Follow’
As it relates to public health, the following are FOUR of my top favorites on Twitter :
Thanks for reading