5 Reasons to use microblogging for health


Microblogging is a broadcast medium that exists in the form of blogging. A microblog differs from a traditional blog in that its content is typically smaller in both actual and aggregated file size. Microblogs “allow users to exchange small elements of content such as short sentences, individual images, or video links”. These small messages are sometimes called micro posts”.

Microblogging was introduced less than a decade ago. But now it is being extensively used in different walks of life. Five reasons to use microblogging for health could be:

1-Disseminates information:

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Micro blogging is a tool utilized by health agencies to spread health related news quickly and out to a large audience, like disease out breaks. For example, twitter allows short, 140 character, tweets to be sent out. These tweets can be seen by anyone with a twitter account. They are easily accessible, easy to skim through (being short) and understand.

2-Educational tool:


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It can be used as a great resource to get information about health matters. A large number of health organizations tweet daily and post links that can be used as a resource, coming from an agency or organization that you trust. It increases the validity of information.

3-One stop shop:

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Micro blogging, e.g. twitter, can be considered a one-stop shop, since a large number of trusted sources are present at one place and this saves the hassle of visiting each source individually.

4-Gets feedback quickly:

Micro blogging can be used to get feedback on health related questions quickly and from a wide group of people at one place, instead of trying to look up and reach out to them individually.

5-Sharing information:

A good resource of sharing links to important health related articles or publications quickly with friends and followers.

These are just a few reasons why microblogging should be used for health. There are lists and lists of reasons out there justifying the role of microblogging for health purposes! Now it is up to the audience to explore and decide for themselves if they want to use this resource for health and they are comfortable in relying on the wealth of information available out there!

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5 thoughts on “5 Reasons to use microblogging for health

  1. Hi Fauzia. Good post and very informative especially your definition of microblogging. I agree with you that microblogging (Twitter) is an excellent tool to disseminate health information. Great job!!

  2. I agree. And with so much incorrect information about health out there on the internet these days, it is great that people can follow reputable organization’s twitter feeds and get good information. As I mentioned in my post, I like the fact that after a quick snippet of information is put in the tweet, the group can also include a link so that the user can get even more information (again from a reputable source) easily. Definitely nice to be able to follow multiple groups at once too.

  3. I have to say, I’m loving the one stop shop nature of microblogging. For so long I thought Facebook fulfilled all my needs, but sourcing news and information from blogs and fresh (short) content from microblogs is really engaging for me. Thanks for this fun outline!

  4. I really like your comments on Twitter being a great one-stop shop for all your information from health-related sites as well as a way to get feedback. A newbie to Twitter myself, that’s one of the things I’ve liked most about it. Everything is there on one page, but unlike Facebook, the limited amount of content allows me to see it all easily. And this may sound a little weird, but I was actually really surprised at the number of organizations with Twitter accounts. Even state agencies have them, which I thought would somehow be a government privacy no-no somehow. Great post, I love the way you laid it out. Thanks!

  5. Fauzia,
    Great post and I love the one stop shop and getting feedback quickly because who has time to wait around and refresh the pages to see if someone responded or showed interest in the kind of information we want to share in the field of public health.

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