I wanted to use my regular “3 top things I learned this week” format but I couldn’t think of three. I have started each week’s activities with the default mindset of social media for personal use and must force myself into the non-profit mode and until Twitter I could finally see the utility. I made an account and can post a Tweet (is anyone listening?), downloaded the app for my phone so I will know instantly when the hospital is holding its next bake sale and have signed up to follow the local health facilities.
But here’s my problem. Mansfield says the average life of a Tweet is 90 minutes so to be current you need to Tweet 4-6 times per day. You should follow as many Tweeters (or is it Twitterers?) as you have followers and she uses 1000 as an example. I did a little trial and even if I am holding my phone when the notice arrives it takes me about 10 seconds to open the site, find the new post and read it. So if those I follow are lazy and only Tweet 4 times per day, reading (much less responding to) all that information would take just over 11 hours! Every day!!! Who has the time? I can see why the Social Media Director is now a common position for many companies.
My second observation relates to my week-old Facebook page. I started off by sending a friend request to my brother and one co-worker to see how it was done and how to respond but now when I get home from work I have 20-30 friend requests waiting for me. I may know 1 or 2 but I keep wondering “who are all these other people and why do they care about what I am doing?” One of my colleagues explained sometimes it’s a popularity contest to see who has the most friends, sometimes they may know who I am even if I am clueless about them and sometimes people are just plain nosey. So am back to Be Choosy.