Upon reading my first assignment for my Media and Innovation class I was immediately overwhelmed by creative ideas to post on the blog. I embarked on this journey one week ago and created a profile with my pictures and my name in order to do field research for this very important post. About two weeks ago I heard from a couple of my MPH classmates, who will remain unnamed ;), about this app called Tinder. A dating app that you download to your phone in order to find your
company for the night soulmate!
Tinder is a relatively easy to use app, you can follow this steps if you ever want to venture into the online dating world:
1. Download the Tinder app
2. Create your profile, which consists of 5 pictures, your name, your age, miles from the person who found you and a tagline or description.
Of course Edward Snowden wants to find love too!
3. Swipe right if you want to know the person or swipe left if you are not interested
4. If that person is interested too you will have a Match!!! and voilà a chat window will appear and you have will have the chance to write with the love of your life!
I know! it sounds pretty amazing and not at all superficial (being sarcastic here). But what if the app can be used not only to find your one true love but as a business venture and networking through social media app. Ha! My lightbulb lit up!
Upon “using” and by using I mean, doing field research, I came accross numerous profiles that not only promised to be the best company I would ever had, my one and true prince charming, protect my emotions and physical well being through BDSM, take me out to a drink date, introduce me to your only cat or six of them, take me to an anime convention or marry me and give me 7 kids … I also found some smart cookies that used the app to promote their photography business, modeling, castings, some “pay for company” networking, I am a singer please listen to my new album, personal fitness trainers, tanning salons, hairstylists and more.
What a brilliant idea! Tinder gets millions of hits per day, why not promote your business… I am in! and so is Uber and Zander (I would totally buy your album, beautiful Jesuschrist superstar), just to name an few examples.
So I invite you to think outside of the box and venture into the world of social media and business, who knew you could find your love soulmate and your business partner in one app! Or maybe there should be a dating space on LinkedIn? Probably not, let’s keep professional where professional should be. But for now social media and networking is not a bad idea.